Pricing for websites, SEO, advertising and content

We publish the starting price of each service without artificial packages or hidden scope. The final price is confirmed after we assess the task, current state, dependencies and expected result.

“From” means the smallest practical scope we can deliver properly

We do not strip a service down to a cheap-looking tariff. A starting price applies to a bounded task that can be delivered well and accepted as a standalone result.

Smallest practical scope

“From” marks the lower boundary of a task with a clear objective, necessary access and an agreed result.

Scope before start

Before work begins we agree what is included, what each side owns and what completion means.

External costs stay separate

Media spend, licences, hosting, domains, paid platforms and external production are not added automatically.

Website and digital product pricing

Each project is built for a specific business role. We do not treat ready-made templates as the basis of the offer: structure, interface and clean code are designed for the task, the content and the path ahead.

Website development

from 4,000 zł net one-off

Starting cost of a custom page or small website with an agreed structure, responsive interface and a basic SEO foundation.

Landing page

from 4,000 zł net one-off

One offer, one primary conversion path, responsive UI, form, analytics events and technical preparation for promotion.

Corporate website

from 6,000 zł net one-off

Service and company structure, proof points, team, case studies, contact path and a manageable content system.

E-commerce

from 6,000 zł net one-off

Catalogue, categories, product pages, cart, checkout, payments and a technical foundation for SEO and further development.

Web system

from 10,000 zł net one-off

User roles, data, business rules, workflows, integrations and a controlled launch around a specific operational process.

SEO and AI search pricing

Price depends on site scale, competition, number of markets, technical condition and implementation scope. Rankings, traffic and citations in AI systems are not guaranteed.

SEO

from 2,500 zł net per month

Demand map, priority pages, technical improvements, content, internal linking and recurring decisions based on data.

Local SEO

from 1,500 zł net per month

Google Business Profile, local pages, company data, reviews and a path to call, directions or booking for one real location.

E-commerce SEO

from 3,500 zł net per month

Catalogue architecture, categories, filters, indexation, internal linking and priorities for commercial search demand.

AI search visibility

from 3,500 zł net per month

Entity structure, facts, sources, expert materials, technical accessibility and monitoring of visibility in AI answers.

Google Ads and Meta Ads management pricing

The Growth Insider fee covers agreed campaign work. Advertising-platform budgets are paid by the client separately.

Paid advertising

from 1,000 zł net per month

Task diagnosis, choice of one channel, basic campaign architecture, measurement and a managed decision cycle.

The price covers management of one agreed advertising channel. Media spend is paid separately.

Google Ads

from 1,000 zł net per month

Search demand, keywords, exclusions, ads, conversions and recurring optimisation within one agreed scope.

Meta Ads

from 1,000 zł net per month

Audiences, creative hypotheses, campaign structure, Pixel or CAPI, conversion data and recurring decisions based on results.

Content marketing pricing

Content is not produced merely to maximise publication count. It supports trust, search visibility and the commercial decision journey.

Content marketing

from 1,000 zł net per month

Editorial plan, expert briefs, interviews, copywriting, editing, publication and updates for an agreed volume of materials.

What affects the final price

Price follows the real scope of responsibility, technical dependencies and the resources needed for a sound result — not the service name alone.

Task scale

Number of pages, features, campaigns, materials, products, locations and users.

Current state

Technical debt, bugs, outdated architecture, data quality and migration needs.

Languages and markets

Language versions, markets, domains, currencies, locations and differences between offers.

Integrations

CRM, payments, analytics, APIs, catalogues, booking systems and third-party platforms.

Materials and access

Readiness of content, photography, data, accounts, legal copy and client-side decisions.

Timing and approvals

Urgency, number of stakeholders, feedback speed and how often scope changes after approval.

What is not included automatically

These costs depend on the infrastructure you choose and are billed separately unless the proposal explicitly includes them.

Advertising spend

Funds that Google, Meta or another ad platform charges for impressions and clicks.

Domains and hosting

Domain registration, servers, email services, CDN and additional infrastructure.

Licences and plugins

Paid CMS modules, fonts, libraries, themes and specialised software.

SaaS platforms

CRM, email tools, booking, analytics, automation, storage and other external systems.

Payment fees

Payment-provider, bank, instalment, FX and marketplace fees.

External production

Photography, video, 3D, professional translation, actors, studio and other external specialists.

Questions about pricing

Is VAT included?

No. Published prices are net. VAT is calculated according to applicable rules and the status of the transaction.

Why are prices shown as “from”?

The same service can differ by scale, languages, technical condition, integrations and responsibility. “From” shows the smallest practical scope — not an artificially reduced package.

What is included in the starting price?

The minimum scope described on the service card. Exact deliverables, stages, responsibilities and limitations are fixed in the individual proposal before work begins.

Is advertising spend included?

No. Google Ads and Meta Ads prices cover Growth Insider’s work. Platform media spend is paid separately.

Can I order only one service?

Yes, when boundaries are clear and the result can be evaluated independently. If several channels depend on each other, we identify the primary constraint first.

Can the price change after work starts?

Only when there is an agreed change to scope, timeline, features or dependencies. Changes are not added to the invoice without prior approval.

Do you guarantee rankings, leads or sales?

No. We commit to agreed scope, implementation quality, measurement and responsibility. Rankings, enquiry cost and sales also depend on the market, offer, competition, budget and the client’s team.

First we clarify the task — then we confirm scope and price

Describe the goal, current state and expected result. We will say whether the chosen service fits, what minimum scope makes sense and what needs a separate quote.